Gamification is the integration of game mechanics or game dynamics.

Gamification is every where. It is not just in video games but in websites and social networks.

What do you think Klout, Empire Avenue and Foursquare are?

Besides distractions and productivity killers, they are gamified activities to keep you engaged and coming back for more.

When I started to design a real estate coaching program, the biggest question I placed in front of myself was,

“How do I gamify real estate activities for real estate agents?”

This was an important question for me to answer on creating Levels Coaching because I knew if I could answer that I could truly engage an agent in consistent activities that bring results.

Just as the picture shows above. If something is to hard or confusing, it is frustrating and people give up.

If something is too easy, it is boring and people stop doing it.

Levels Coaching was designed around the idea of finding that middle part thru gamification.

7 ways games engage the brain

When I was researching how to add this gamification element to the Levels real estate coaching program I found Ted Talk video by Tom Chatfield.

Watch it to better understand how powerful gamification is.